Program Expertise

Sharpen your media planning and placement to capture a higher return on your advertising investment.

Make your print media investment work harder for you. As one of the largest media placement agencies for advertising inserts and ROP in the U.S., we have the targeting knowledge and buying power to help you improve your advertising ROI.

Put your media dollars where they will deliver the best return. Use our proprietary media management software, called Advertising Event Management System (AEMS), with its extensive media planning databases and advanced analytics, to optimize media spending and mix by micro-geography to more effectively reach target customers, and improve return per media dollar.

Cut time to market and media expense. AEMS saves you time with automated media placement, performance tracking, and billing reconciliation. We save you money by using our buying power and negotiation experience to secure the best rates for your media buy.

Optimize your media spending to drive better ROI. Vertis Media works with you to refine strategies, evaluating sales performance versus media investment, market by market and media vehicle by media vehicle, to capture the most return per media dollar.

We offer:

  • Superior media planning to systematically target your program dollars for the best return by micro-geography, target audience, and print medium.
  • Advanced print placement technology (AEMS) to plan, place, measure, and manage your media investment.
  • Expert negotiation and buying power to get you better magazine and newspaper advertising placements at better rates.
  • Process automation to make placement, performance tracking, and billing reconciliation faster and easier.
  • ROI analysis to measure and manage the impact of your media investment on sales market by market.
  • Service options that make it easy to work with us. We can help you plan and place your media, do the entire process for you, or show you how we do it and license our technology to your company.

Learn more about our print media placement products and services.